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The Challenge:

As Sabio was poised to be Singapore’s most vibrant new tapas bar at the time of opening, situated for the business district’s discerning cosmopolitan crowd on Duxton Hill, it had to be outstanding.

The Solution:

We helped the client develop the concept for Sabio from the ground up, designing everything from the logo and menus to the overall interior design including the custom artwork, joinery and furniture. With our focus on the finest craftsmanship and attention to detail, there’s a bespoke, premium quality to every aspect of the space. All of which playfully fuse traditional Spanish design and contemporary elements, to create an inviting atmosphere that looks good enough to eat. Of course, we’d recommend sticking to the tapas.

As with many of our projects, the design concept was complemented by strategic insight and development, marketing communications, traditional and non-traditional advertising and digital and social media ideas.